Name of the award winner: Mr Maxime Peretti, Media Engineering degree programme
Title of the bachelor's thesis: UX study on the integration of a generative artificial intelligence-enhanced conversational interface to help users optimise their financial assets
The Ugra Association, the Swiss centre of competence for printing and media technology, annually sponsors the award for outstanding bachelor's theses in the media engineering programme at comem+/HEIG-VD. This honour recognises young students for special achievements in the context of the graphic arts industry and encourages them to actively shape the future of the printing and media industry. The sponsorship award, worth 500 Swiss francs, is presented annually to students in the comem+ department at HEIG-VD.
The award was presented to Mr Peretti by Markus Heinzle, member of the Ugra board, during the graduation ceremony on 4 December 2025 in Yverdon.